Inbound marketing : get found using Google, social media and blogs /
Stop pushing your message out and start pulling your customers in Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam prot...
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, N. J :
Wiley,
2010
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| Series: | The new rules of social media
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| Subjects: |