The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses /

Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that's being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it's too la...

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Bibliographic Details
Main Author: Ries, Eric, 1978- (Author)
Format: Book
Language:English
Published: London ; New York : Portfolio Penguin, c2011
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