Web 2.0 and beyond : understanding the new online business models, trends, and technologies /

Web 2.0 has taken on buzzword status. It's now shorthand for everything that is new, cutting-edge, and gaining momentum online. Web 2.0 can describe particular Web sites; cultural trends like social networking, blogging, or podcasting; or the underlying technology that makes today's cooles...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Funk, Tom, 1965- (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: Westport, Conn : Praeger Publishers, 2009
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245 1 0 |a Web 2.0 and beyond :  |b understanding the new online business models, trends, and technologies /  |c Tom Funk 
260 |a Westport, Conn :  |b Praeger Publishers,  |c 2009 
300 |a 172 p. ;  |c 24 cm. 
504 |a Includes bibliographical references and index 
520 |a Web 2.0 has taken on buzzword status. It's now shorthand for everything that is new, cutting-edge, and gaining momentum online. Web 2.0 can describe particular Web sites; cultural trends like social networking, blogging, or podcasting; or the underlying technology that makes today's coolest Web applications possible. Many Web 2.0 innovations were pioneered by behemoths like Google, Amazon, Apple, YouTube, and MySpace. But even the smallest, leanest companies can take advantage of the new trends, new and open-source programming tools, and new networks. This book presents a wealth of ideas that will enable any business to quickly and affordably deploy Web 2.0 best practices to gain customers and maximize profits. 
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