Cita APA

Osterwalde, A., Pigneur, Y., Clark, T., & Smith, A. (2010). Business model generation: A handbook for visionaries, game changers, and challengers. Hoboken: Wiley.

Citación estilo Chicago

Osterwalde, Alexander, Yves Pigneur, Tim Clark, y Alan Smith. Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken: Wiley, 2010.

Cita MLA

Osterwalde, Alexander, Yves Pigneur, Tim Clark, y Alan Smith. Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken: Wiley, 2010.